@font-face{font-family:sans;src:url(../media/dm_sans_latin-s.p.0lsanbtneewqp.woff2)format("woff2");font-display:swap;font-weight:100 1000}@font-face{font-family:sans Fallback;src:local(Arial);ascent-override:94.36%;descent-override:29.49%;line-gap-override:0.0%;size-adjust:105.13%}.sans_8e202270-module__dtfSdG__className{font-family:sans,sans Fallback}.sans_8e202270-module__dtfSdG__variable{--font-sans:"sans", "sans Fallback"}
@layer reset{*{box-sizing:border-box}body,h1,h2,p{margin:0}img{max-width:100%}a{color:inherit}button{font:inherit}}@layer base{:root{--navy:#102d50;--red:#bb302e;--paper:#faf5e9;--ink:#102d50;--line:#c9c9ba}html{scroll-behavior:smooth;scroll-padding-top:24px}body{background:var(--paper);color:var(--ink);font-family:var(--font-sans), Arial, sans-serif;font-size:1.0625rem;line-height:1.55}::selection{color:var(--navy);background:#e8bf59}a{text-underline-offset:.25em;text-decoration:none}a:focus-visible,button:focus-visible{outline-offset:6px;outline:3px solid #dc9b24}h1,h2{letter-spacing:-.055em;font-family:Georgia,Times New Roman,serif;font-weight:700;line-height:.98}.wrap{max-width:1440px;margin-inline:auto;padding-inline:clamp(24px,5vw,80px)}.eyebrow{letter-spacing:.14em;font-size:.8125rem;font-weight:750;line-height:1.5}.skip-link{color:var(--navy);z-index:100;background:#fff;padding:12px 24px;position:fixed;top:-100px;left:20px}.skip-link:focus{top:12px}}@layer components{.site-header{justify-content:space-between;align-items:center;gap:28px;min-height:116px;display:flex}.brand{flex-shrink:0;align-items:center;gap:14px;display:flex}.brand img{width:76px;height:40px}.brand span{letter-spacing:-.015em;font-family:Georgia,serif;font-size:1.25rem;font-weight:700;line-height:1.1}.site-header nav{align-items:center;gap:34px;font-size:.9375rem;font-weight:650;display:flex}.site-header nav a:hover{text-decoration:underline}.nav-contact{border-bottom:1px solid;gap:18px;padding-bottom:5px;display:flex}.hero{grid-template-columns:1.2fr 1fr;align-items:center;gap:clamp(35px,5vw,76px);padding-top:36px;padding-bottom:88px;display:grid}.hero-copy{padding-block:26px}.hero h1{margin:24px 0 26px;font-size:clamp(4.2rem,7.75vw,7.6rem)}.hero h1 em{color:var(--red);font-weight:500}.intro{max-width:460px;font-size:clamp(1.125rem,1.55vw,1.375rem);line-height:1.6}.button{background:var(--navy);color:var(--paper);justify-content:space-between;align-items:center;gap:40px;min-height:56px;margin-top:32px;padding:16px 24px;font-size:1rem;font-weight:650;transition:background .2s;display:inline-flex}.button:hover{background:var(--red)}.button span{font-size:1.5rem;line-height:1}.hero-art{margin:5px 5px 0 0;transform:rotate(2deg)}.hero-photo{aspect-ratio:.98;position:relative;overflow:hidden}.hero-photo img{object-fit:cover;object-position:69% center}.field-note{background:var(--red);color:var(--paper);letter-spacing:.13em;justify-content:space-between;align-items:center;padding:18px 22px;font-size:.8125rem;font-weight:700;display:flex}.field-note span:last-child{font-size:1.35rem}.brand-directory{border-top:1px solid var(--line);flex-wrap:wrap;justify-content:space-between;align-items:center;gap:16px 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img{width:100%;height:auto;display:block}.tofu-mascot{mix-blend-mode:darken;width:37%;max-width:185px;height:auto}.food-brand-copy{flex-direction:column;flex:1;align-items:flex-start;padding:34px clamp(26px,3vw,44px) 38px;display:flex}.food-brand-copy .eyebrow{font-size:.75rem}.food-brand-tagline{letter-spacing:-.04em;margin:20px 0 24px;font-family:Georgia,serif;font-size:clamp(2.2rem,3vw,3rem);font-weight:700;line-height:1.05}.food-brand-tagline+p{max-width:40ch;line-height:1.65}.food-brand-copy .brand-status{margin-top:auto;padding-top:24px;padding-bottom:18px;font-size:.8125rem}.food-brand-copy .text-link{gap:16px;width:100%;padding-top:10px}.food-brand-copy .text-link:hover{color:#943d25}.unruly-brand{padding-top:30px}.unruly-card{color:#254a37;background:#e6e9db;border:1px solid #254a3730;grid-template-columns:1fr 1fr;display:grid}.unruly-art{background:#f5eedf;flex-direction:column;justify-content:center;align-items:center;gap:26px;min-width:0;padding:48px 30px;display:flex}.unruly-scene{text-align:center;width:100%;max-width:450px}.unruly-scene img{mix-blend-mode:multiply;z-index:1;width:76%;height:auto;margin:0 auto -5%;display:block;position:relative}.unruly-wordmark{font-family:var(--font-unruly), Georgia, serif;letter-spacing:-.065em;white-space:nowrap;font-size:clamp(2.8rem,4.8vw,4.4rem);font-weight:900;line-height:1.1}.unruly-art>p{text-align:center;font-size:.8125rem}.unruly-card .food-brand-tagline{color:#a34d35}.about{grid-template-columns:1fr 1fr;align-items:center;gap:clamp(48px,7vw,100px);padding-top:106px;padding-bottom:112px;display:grid}.about h2{margin-top:24px;font-size:clamp(2.9rem,4.2vw,4.25rem)}.about-copy>p:first-child{max-width:490px;font-size:1.4375rem;line-height:1.6}.about-note{margin-top:24px;font-size:.9375rem}.contact{background:var(--red);color:var(--paper)}.contact-top{grid-template-columns:1fr 1fr;align-items:center;gap:clamp(48px,7vw,100px);padding-block:72px 64px;display:grid}.contact h2{margin-top:24px;font-size:clamp(3.1rem,5vw,5rem)}.contact-copy p{max-width:345px}.contact-link{border-bottom:1px solid #faf5e980;justify-content:space-between;align-items:center;gap:24px;max-width:370px;padding-block:12px;font-size:1.75rem;font-weight:650;display:flex}.contact-link:hover{border-color:currentColor}.email{margin-top:12px;font-size:.9375rem;display:block}.footer-line{border-top:1px solid #faf5e94a;flex-wrap:wrap;justify-content:space-between;align-items:center;gap:20px;padding-block:24px;font-size:.8125rem;display:flex}.footer-line a:hover{text-decoration:underline}.footer-brands{flex-wrap:wrap;gap:12px 24px;display:flex}.footer-brands a{white-space:nowrap}.review-toolbar{z-index:90;border-bottom:2px solid var(--navy);background:#fff;flex-wrap:wrap;align-items:center;gap:16px;padding:14px 24px;font-size:.875rem;display:flex;position:sticky;top:0}.review-toolbar button{border:1px solid var(--navy);cursor:pointer;color:var(--navy);background:#fff;padding:10px 14px}.review-toolbar button[aria-pressed=true]{background:var(--navy);color:#fff}.review-frame-wrap{background:#deded7;padding:20px}.review-frame{background:var(--paper);border:0;width:100%;height:calc(100dvh - 130px);min-height:620px;margin-inline:auto;display:block}.mobile-frame{width:min(390px,100%)}@media (min-width:1440px){.hero{padding-bottom:100px}}@media (max-width:950px){.site-header nav{gap:20px}.hero h1{font-size:clamp(4rem,8vw,5.75rem)}.site-header{gap:20px}.brand img{width:64px;height:auto}.brand span{font-size:1.125rem}.feature-inner{gap:40px}.feature-lead{font-size:2.1rem}.footer-line{flex-wrap:wrap}.footer-brands{flex-basis:100%}}@media (max-width:760px){.site-header{gap:12px;min-height:98px}.brand{gap:10px}.brand img{width:57px;height:30px}.brand span{font-size:1rem}.site-header nav{font-size:.875rem}.site-header nav a:not(.nav-contact){display:none}.nav-contact{gap:8px}.hero{grid-template-columns:1fr;gap:36px;padding-top:22px;padding-bottom:64px}.hero-copy{padding-block:8px 0}.hero .eyebrow{font-size:.75rem}.hero h1{margin:20px 0 24px;font-size:clamp(3.85rem,13.6vw,6rem)}.intro{max-width:510px;font-size:1.1875rem}.button{margin-top:26px}.hero-art{margin-inline:5px;transform:rotate(1.3deg)}.hero-photo{aspect-ratio:1.45}.hero-photo img{object-position:center 63%}.field-note{padding:12px 18px;font-size:.75rem}.brand-directory{flex-wrap:wrap;gap:8px 20px;padding-block:20px}.brand-directory .eyebrow{flex-basis:100%}.brand-directory a{gap:8px;font-size:.875rem}.feature-inner{grid-template-columns:1fr;gap:42px;padding-top:40px;padding-bottom:56px}.feature-image{aspect-ratio:.98}.feature-image img{object-position:center 15%}.image-caption{font-size:.75rem;bottom:14px;left:14px;right:14px}.feature-copy{padding:0}.feature h2{margin:20px 0 28px}.usa-wordmark{max-width:380px}.feature-lead{font-size:2.2rem}.food-brands{padding-top:58px}.food-brands-heading{grid-template-columns:1fr;gap:24px;margin-bottom:30px}.food-brands-heading h2{margin-top:20px}.food-brand-grid{grid-template-columns:1fr;gap:24px}.protein-brand{grid-template-columns:1fr}.protein-brand .jacked-mark{min-height:300px}.jacked-mark img{width:250px;height:250px}.food-brand-mark{height:250px;padding:24px}.food-brand-copy{padding:28px 26px 30px}.unruly-brand{padding-top:24px}.unruly-card{grid-template-columns:1fr}.unruly-art{padding:40px 24px 30px}.unruly-wordmark{font-size:clamp(2.55rem,9.5vw,4.4rem)}.about{grid-template-columns:1fr;gap:28px;padding-block:62px 68px}.about h2{margin-top:20px;font-size:3.15rem}.about-copy>p:first-child{font-size:1.25rem}.contact-top{grid-template-columns:1fr;gap:30px;padding-block:52px 40px}.contact h2{margin-top:20px;font-size:3.35rem}.contact-link{font-size:1.5rem}.footer-line{flex-wrap:wrap;gap:12px 24px;padding-block:22px}.footer-line>span:first-child{flex-basis:100%}}@media (max-width:360px){.wrap{padding-inline:20px}.brand span{font-size:.875rem}.brand img{width:46px;height:25px}.nav-contact{font-size:.8125rem}.hero h1{font-size:3.65rem}}@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}*{transition:none!important}}}.privacy-content{overflow-wrap:anywhere;width:calc(100% - 48px);max-width:760px;margin:0 auto;padding:clamp(48px,8vw,88px) 0}.privacy-content h1{letter-spacing:-.03em;margin:16px 0;font-size:clamp(2.8rem,7vw,4.5rem);line-height:1.05}.privacy-content h2{letter-spacing:normal;text-transform:none;margin:34px 0 12px;font-family:inherit;font-size:1.3rem;font-weight:750;line-height:1.35}.privacy-content p{margin:0 0 18px;font-size:1rem;line-height:1.75}.privacy-content .eyebrow,.privacy-content .privacy-date{font-size:.85rem}.privacy-content a{text-underline-offset:3px;text-decoration:underline}.privacy-content a:focus-visible{outline-offset:4px;outline:3px solid}
@layer components{.mission-section{border-top:1px solid var(--line);padding-top:60px;padding-bottom:72px}.mission-section .text-link{gap:20px;margin-top:20px}.partner-why{border-top:1px solid var(--line);grid-template-columns:1fr 1fr;gap:36px;margin-top:50px;padding-top:36px;display:grid}.partner-why h3{letter-spacing:-.03em;margin:14px 0 18px;font-family:Georgia,serif;font-size:2rem;line-height:1.15}.partner-why .project-actions{gap:12px 24px;margin-top:18px}.project-actions{flex-wrap:wrap;align-items:center;gap:16px 30px;margin-top:30px;display:flex}.project-actions .button,.project-actions .text-link{margin-top:0}.project-actions .text-link{gap:20px}.section-lead{font-size:clamp(1.25rem,1.8vw,1.5rem);line-height:1.5}.gold-button{color:#073d2b;background:#eac869}.gold-button:hover{background:#f8df96}.company-campaign{color:#f8f7f0;background:#073d2b}.campaign-grid{grid-template-columns:1.2fr 1fr;align-items:center;gap:clamp(40px,7vw,110px);padding-block:80px;display:grid}.company-campaign h2{font-family:var(--font-sans),Arial,sans-serif;letter-spacing:-.065em;margin:32px 0;font-size:clamp(3.3rem,6.6vw,6.3rem);font-weight:950;line-height:1}.company-campaign h2 span{color:#eac869}.company-campaign p:not(.eyebrow){max-width:40ch}.campaign-lead{margin-bottom:24px;font-size:clamp(1.4rem,2vw,1.9rem)}.campaign-print{max-width:440px;margin:0 auto;transform:rotate(2deg)}.campaign-print img{width:100%;height:auto;display:block;box-shadow:0 18px 45px #00180d60}.campaign-print figcaption{letter-spacing:.08em;padding-top:18px;font-size:.7rem}.research-feature{border-bottom:1px solid var(--line);grid-template-columns:.9fr 1.1fr;align-items:center;gap:clamp(32px,6vw,90px);padding-block:80px;display:grid}.research-art img{width:100%;height:auto;display:block}.research-feature h2{margin:24px 0;font-size:clamp(2.8rem,4.5vw,4.6rem)}.research-feature p+p{margin-top:22px}.research-status{max-width:56ch;font-size:.9rem;line-height:1.65}.research-secondary{margin-top:16px;font-size:.9375rem;text-decoration:underline;display:block}.partner-hero{grid-template-columns:1.1fr 1fr;align-items:center;gap:clamp(30px,5vw,80px);padding-block:50px 90px;display:grid}.partner-hero h1{margin:26px 0;font-size:clamp(3.8rem,6.3vw,6.1rem)}.partner-hero h1 em{color:var(--red);font-weight:500}.partner-hero .intro{max-width:29ch}.partner-intro{max-width:52ch;margin-top:24px}.partner-hero-art{margin:0;transform:rotate(2deg)}.partner-hero-art img{aspect-ratio:.98;object-fit:cover;object-position:64% center;width:100%;height:auto;display:block}.partner-hero-art figcaption{color:#f8f7f0;background:#073d2b;padding:22px}.partner-hero-art figcaption span{display:block}.partner-hero-art figcaption span:first-child{letter-spacing:-.045em;font-size:clamp(1.3rem,2vw,1.8rem);font-weight:900}.partner-hero-art figcaption span:last-child{letter-spacing:.1em;margin-top:10px;font-size:.65rem}.section-heading{grid-template-columns:1.1fr 1fr;align-items:end;gap:50px;margin-bottom:44px;display:grid}.section-heading h2{margin-top:22px;font-size:clamp(2.8rem,4.8vw,4.6rem)}.section-heading>p{max-width:43ch;font-size:1.125rem}.partner-materials{background:#e8e9e2;padding-block:80px}.download-grid{grid-template-columns:1fr 1fr;gap:36px;display:grid}.download-item{min-width:0}.download-preview{background:#dedfd4;justify-content:center;align-items:center;height:300px;padding:28px;display:flex}.download-preview img{object-fit:contain;width:auto;max-height:100%;transition:transform .2s;display:block;box-shadow:0 10px 22px #102d5020}.download-preview:hover img{transform:translateY(-4px)}.deck-preview{background:#c7d4c7}.brief-preview{background:#ded8c7}.download-copy{padding-top:28px}.download-copy h3{letter-spacing:-.03em;margin:14px 0;font-family:Georgia,serif;font-size:2rem;line-height:1.2}.download-copy>p:not(.eyebrow){max-width:44ch}.download-copy .text-link{width:100%;margin-top:20px}.partner-proof{padding-block:88px 74px}.proof-grid{border-top:1px solid var(--line);grid-template-columns:repeat(3,minmax(0,1fr));display:grid}.proof-grid>a{flex-direction:column;align-items:flex-start;padding:30px 28px 24px 0;display:flex}.proof-grid>a+a{border-left:1px solid var(--line);padding-left:28px}.proof-grid h3{letter-spacing:-.035em;margin:22px 0 18px;font-size:1.6rem;line-height:1.2}.proof-grid p{margin-bottom:24px}.proof-link{text-underline-offset:5px;justify-content:space-between;gap:16px;width:100%;margin-top:auto;font-size:.9375rem;font-weight:700;text-decoration:underline;display:flex}.proof-grid>a:hover .proof-link{color:var(--red)}.participation-section{padding-block:35px 90px}.participation-section h2{margin:24px 0 45px;font-size:clamp(2.7rem,4.5vw,4.25rem)}.contribution-grid{grid-template-columns:repeat(4,minmax(0,1fr));gap:30px;display:grid}.contribution-grid article{border-top:2px solid var(--navy);padding-top:18px}.contribution-number{color:var(--red);font-size:.875rem;font-weight:750}.contribution-grid h3{letter-spacing:-.02em;margin:26px 0 16px;font-size:1.35rem;line-height:1.25}.pilot-section{background:var(--navy);color:var(--paper)}.pilot-grid{grid-template-columns:1fr 1fr;align-items:center;gap:clamp(45px,7vw,110px);padding-block:80px;display:grid}.pilot-grid h2{margin:24px 0 30px;font-size:clamp(3.5rem,5.8vw,5.7rem)}.pilot-grid .section-lead{margin-bottom:24px}.pilot-grid p{max-width:45ch}.pilot-deliverables{border-top:1px solid #faf5e950;padding-top:26px}.pilot-deliverables ol{margin:28px 0;padding-left:25px}.pilot-deliverables li{border-bottom:1px solid #faf5e935;padding:12px 0 12px 10px;font-size:1.3rem}.pilot-deliverables>p:last-child{font-size:.9375rem}.independence-section{grid-template-columns:1fr 1fr;gap:60px;padding-block:90px;display:grid}.independence-section h2{margin-top:24px;font-size:clamp(2.6rem,4vw,4rem)}.independence-section p+p{margin-top:24px}.independence-section .text-link{gap:24px;margin-top:20px}.text-link:hover{color:var(--red)}.company-campaign .text-link:hover,.feature .text-link:hover{color:#eac869}@media (max-width:1050px){.site-header nav{gap:20px}.site-header nav a[href="/#about"]{display:none}.contribution-grid{grid-template-columns:1fr 1fr}.download-preview{height:250px;padding:24px}}@media (max-width:760px){.partner-why{grid-template-columns:1fr;gap:24px}.campaign-grid,.research-feature,.partner-hero,.section-heading,.download-grid,.pilot-grid,.independence-section{grid-template-columns:1fr}.campaign-grid{gap:50px;padding-block:54px}.company-campaign h2{font-size:clamp(3.15rem,12vw,5rem)}.campaign-print{max-width:370px;margin-inline:10px}.research-feature{gap:28px;padding-block:55px}.research-art{max-width:330px;margin-inline:auto}.research-feature h2{font-size:3.05rem}.partner-hero{gap:45px;padding-block:24px 60px}.partner-hero h1{font-size:clamp(3.4rem,12vw,5.6rem)}.partner-hero-art{margin-inline:5px}.partner-hero-art img{aspect-ratio:1.3}.partner-materials,.partner-proof{padding-block:54px}.section-heading{gap:24px;margin-bottom:32px}.download-grid{gap:45px}.download-preview{height:280px}.proof-grid{grid-template-columns:1fr}.proof-grid>a,.proof-grid>a+a{border-left:0;border-bottom:1px solid var(--line);padding:26px 0}.proof-grid h3{margin-top:16px}.participation-section{padding-block:10px 60px}.contribution-grid{gap:30px 24px}.contribution-grid h3{margin-top:16px}.pilot-grid{gap:45px;padding-block:55px}.independence-section{gap:32px;padding-block:60px}.project-actions,.project-actions .button{gap:20px}}@media (max-width:400px){.contribution-grid{grid-template-columns:1fr}.company-campaign .eyebrow{font-size:.7rem}.download-preview{padding:18px}}}